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Marketing and Economic Development

Marketing and Economic Development is a small division but plays a major role in meeting the department’s mission to “Promote the healthy growth of Utah agriculture, conserve our natural resources, and protect our food supply.” It is comprised of the International Trade program, Specialty Crop Block Grant Program, and the Utah’s Own program. In addition to these programs, the Marketing and Economic Development division works closely with community stakeholders and industry organizations to continually improve consumer awareness of and the economic health of agriculture in Utah. 

The Utah Agricultural Statistics and Annual Summary Report is published by UDAF in partnership with the United States Department of Agriculture National Agricultural Statistical Service (USDA NASS) digitally each fall and provides a high level of view of the agency’s program activities, services and accomplishments.

The Utah Department of Agriculture and Food administers the Utah Local Food Advisory Council, a multidisciplinary group that makes recommendations on how best to promote vibrant, locally owned farms, promote resilient ecosystems, promote strong communities and healthy eating and develop a robust, integrated local food system.

Click here to learn more.

Click here to view the latest market reports.

Click here to learn more about the Specialty Crop Block Grant Program.

The Utah Department of Agriculture and Food offers marketing and local branding resources to qualifying Utah agriculture and food businesses via the Utah’s Own™ program. For more information, visit